Building Blocks of Your Personal Brand Architecture


The first step in the personal branding process is to spend time figuring out who you really are and what you want from your life. Often, this self-analysis is the hardest part.

Here are the building blocks of your brand that you need to identify:
You distill that information into a concise brand statement and work to get every aspect of your life on brand: your website, professional bio, appearance, network, résumé, office space, and so on.

·Needs: Maslow’s Hierarchy of Needs is a helpful tool that shows layers of needs from the most basic (physiological needs, such as food) all the way up to self-actualization — becoming everything that you are capable of becoming.

  Values: These are core principles that give meaning to your life — a set of standards that determine your attitudes, choices, and actions.

·  Interests/passions: The things that intrigue and motivate you determine how you want to spend your time.

· Mission: Everyone should have a mission statement — an expression that clarifies what you are all about and what you want to do in life.

·  Vision: Your ideal version of how you will use your mission is your vision.

·  Strengths: Certain abilities and patterns of interest consistently produce a positive outcome in your life, and these are your strengths.

·  Freak factor: This term refers to a unique quality that makes you different and unusual.

· Personality attributes: Describing the face that you show to the world helps you define your personality.

· Education and work experience: These attributes are easy to identify because they’re based on fact.

·360º feedback: The people who know you best (such as friends and coworkers) can provide key information about your character.


· Goals: Getting specific about what you want to achieve greatly increases your chances of success.

Comments

  1. George MarkNovember 30, 2015 at 1:05 AM

    I am really infulenced your detailed research & guidence . Thanks for sharing such a valuable post. If anyone need Online reputation service , may follow Reputation Management

    ReplyDelete

Post a Comment

Popular posts from this blog

"Lets meet and Grow"

"Most successful men have not achieved their distinction by having some new talent or opportunity presented to them. They have developed the opportunity that was at hand." – Bruce Barton My Passion has always been about empowering you to succeed, through my personal branding coaching and reputation management consultancy services. it has and will always continue to be about you. I believe in dreams no matter how small. This believe comes from the concept of  the  "economy of unscale" . Yes I know you always hear about, economy of scale and how good it is to be big and be able to swallow up the small guys, taking all that is there to take. I tell you today, the tide is about to turn and has even already started. This is evidence from a series of breakthrough technologies and new business models that are making the old rule of  "bigger is better"  an obsolete philosophy. By exploiting the vast (but cheap) audience afforded by the Internet, and takin...
Read more

The LOVE Resolution Campaign

'Love yourself and others will love you too'  We are happy to introduce to you;  The Love Resolution Campaign  with the theme:  ‘love yourself and others will love you too.  The Love Resolution Campaign is a series of blog posts,  intimate and honest conversations between Big Thinkers and some other very interesting activities like  “Lets Meet and Grow”,  (a community for expressing our love stories) that will make a difference in our lives. It is the new reality and our new way of life. Now, if you are thinking; how will this work? How will it impacts my life positively? How will I make more money, make the right connections, clinch the best contracts by loving myself? I challenge you to be a part of this love Resolution and you will see the value. The first open secrete, you need to know, is that people who will employ you, hire your services or want to really pay you more, mostly will like to know how much  love you have for y...
Read more

PIP 011: Why you must become a leader.

In this episode I want to tell you: Why you must become a leader. Are you scared of leadership? Do you tell your self ; “I am not cut out for leadership?” In the world of work, we have two types of people. There are those who are leaders and there are those who are followers. This has been the tradition, our way of life, our orientation, our psychological make up and the structure of the world. There has always been an emperor, a king, a governor, a president, a father; whose commands are final, who virtually thinks for us and decides for us. Leadership was a preserve for a certain group and calibre of people, Traditionally, there is a Royal family, whose descendants take up the leadership mantle. This is surely a good thing. It ensures law and order, it is our heritage, it is our culture. It is beautiful. Well, today as the world is changing, leadership is been redefined, diffused and liberalised. and no matter who you are, what you do and where you are from; You can lead and be follo...
Read more